The format of a magazine is good for many reasons. One of its benefits is its ability to tell stories in a visual and written form simultaneously. For Cultural Bulletin, a publication providing an international view of creative work, the magazine is an apt way to explore different perceptions of reality. Founded by Tom Silver and Adam Greenhalgh (the magazine’s co-editors), its latest issue investigates the theme: The World As We Conceived It Doesn’t Exist Anymore. Now in its fourth issue (Issue D), the magazine began as a writing project for the two founders.
So far, Cultural Bulletin has featured a stellar roster of creatives. Its highlights include the likes of OK-RM, architectural firm Hiroshi Nakamura, Jenny Hval and Metahaven. But as well as championing established creatives in the industry, the publication also looks to celebrate lesser-known movements. In its inaugural issue, for example, Adam and Tom explored the Dutch movement known as Stichting Kriterion, a movement created by anti-fascist students who heroically helped to hide and save countless Jewish children in occupied Amsterdam.
On the beginnings of the publication, Adam tells us: “We started by writing reviews which were published online. We looked directly to creative projects we found challenging, projects which informed and expanded our view of the world.” Encouraged by their readers’ feedback, Adam and Tom looked for ways to push the content further. In turn, conceptualising how this side project could transform into a magazine. Naturally, it made sense for Adam’s design studio Ultra-Local to do the creative direction and a well-balanced relationship between design and editorial struck up.
At the core of Cultural Bulletin is this measured approach between visual and written content. Now stocked in reputable bookshops and galleries across the world including MagCulture, Tate Modern and Koenig Books, as well as distributed by Antenne Books, Cultural Bulletin is currently formed of a small team of collaborators and contributors. As for its content, Adam explains that “creativity provides an opportunity to engage with philosophical and social issues critically and abstractly. It can help us to search for meaning and truth when they are increasingly fragile.” And as a result, Issue D of Cultural Bulletin keeps this central to its discussion.